By: Alessandra Descalso
Cloud computing is transforming businesses, and we want to ensure you have the knowledge to leverage it fully. Request a PDF copy of The Ultimate Guide to Cloud Computing to read at your convenience.
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The recent pandemic has no doubt accelerated the adoption of cloud technologies. According to experts, cloud adoption has leaped by about five years since the pandemic began. While few organizations are 100 percent cloud, you’ll find that most organizations today have a hybrid environment of on-premise, private and public cloud. The public cloud, in particular, has grown by 40 percent in the past year alone.
Here at Intelligent Technical Solutions, we’ve found that the pandemic is not the only primary driver of cloud transformation. Nowadays, many businesses realize the need to leverage the cloud to increase flexibility, achieve business agility, and boost security. Companies can do a lot more when they’re on the cloud, and it is our mission to support their goals with our enterprise-grade cloud migration and maintenance services.
In this definitive guide, we’ll provide you with a comprehensive overview of basically everything you need to know about cloud computing services. We’ll discuss:
By the end of this article, you will understand how your business can take advantage of the cloud and best prepare for it.
This guide is for business owners looking for complete information about switching to Cloud Computing. Ideally, by the end of this article, you will understand how your business can take advantage of the cloud and best prepare for it.
More and more companies are opting to move to the cloud, spanning several industries. But what is it exactly? Here’s an introduction to cloud computing, from the basics to the different kinds of cloud services available.
Have you ever used services such as Dropbox, Google Drive, Office 365, or watched TV shows on on-demand video platforms like Netflix? If you answered yes, then you’ve used what’s known as the cloud. Your digital habits must have depended on it more than you think.
Cloud servers, also referred to as “the cloud,” facilitate cloud computing and can be found in data centers across the globe. Cloud computing is essentially the delivery of computing services, such as applications and servers, over the internet. With cloud computing, companies don’t have to maintain their computing infrastructure or run software on their machines. Companies need only pay for the services they use, allowing them to save on costs and to scale their business as they wish.
The cloud refers to services that run on the internet instead of locally on your computer. It is essentially a decentralized place for sharing information. Cloud applications are hosted on a service that a hosting provider maintains. This hosting company is responsible for data centers where your information is safely processed and stored.
The most popular cloud companies today include tech giants like Amazon (Amazon Web Services), Microsoft (Azure), Apple (iCloud), and Google (Google Drive). These vendors sell licenses or subscriptions to customers to use their platform for file storage, sharing, communications, and collaboration.
One of the advantages of using the cloud is that you can access your files as long as you have an internet connection. You can log in to your account from anywhere and pull up a file to edit. You can share a SharePoint or Google Drive document with your colleagues and let them leave feedback and make changes to it. A service like iCloud lets you store your photo collection without taking up space on your computer or smartphone’s internal storage.
One of the most obvious uses of cloud computing is cloud storage. With the cloud, you have a web-enabled interface where you can store, access, and retrieve your files from whatever device you’re using.
In this scenario, the cloud provider offers the storage as an on-demand service, and users have the option to pay only for the usage, allowing them to upgrade their storage based on their budget and needs. In addition, users can change performance and retention properties and move data that is not accessed frequently into lower-cost tiers.
The cloud is a compelling platform for business communications. Cloud computing allows users to access cloud-based communication tools to touch base and collaborate with colleagues. Robust business messaging and chat applications such as Skype and Microsoft Teams are built on the cloud infrastructure. These programs enable users to share files quickly, edit documents, hold meetings, integrate telephony and streamline communications, all from a central location.
Backup and disaster recovery is a solution offered by cloud storage providers. Backing up data to the cloud is one of the primary ways to protect your organization from the devastating consequences of a cyber attack, outage, or unforeseen event. Cloud backups allow users to recover data that has been lost or destroyed in its original state before an attack or disaster.
Businesses today deal with tremendous amounts of data on a day-to-day basis. Many don’t know what to do with this data and miss out on opportunities to use this data to align business goals and save on costs.
One of the ways that companies can leverage cloud computing is through big data analytics. Companies can use the cloud to collect and analyze big data in a simplified, valuable and inexpensive way. They can extract data from the cloud, spot trends, and derive meaningful insights from it to steer their business towards growth.
Cloud computing can be used for creating a virtual environment for software testing and project management. The cloud can be treated as a sandbox to build and stress-test applications. It allows software developers to measure traffic, loads, and performance without building the infrastructure needed from scratch.
Cloud deployment refers to the various ways a cloud platform is implemented, including how it is hosted and how it is accessed or made available to users. The National Institute of Standards and Technology (NIST) defines four cloud deployment models: public, private, community, and hybrid clouds. In addition, there are distributed clouds, such as multi-clouds, poly clouds, and other models.
The deployment model is dependent on where the infrastructure lives and who has control over it. Determining the deployment model you will use is vital as each model has its corresponding purpose. Each model satisfies varying organizational needs; what you choose should fulfill yours. More importantly, each cloud deployment model comes with different costs and benefits. Your decision would probably be based on price. However, whichever deployment model you choose, see to it that you are aware of the characteristics of every environment.
Let’s take a look at the differences between the most popular cloud deployment architecture, so you can decide on which is suitable for your organization:
The architecture of both private and public cloud models are pretty similar, so there’s not a lot of difference between the two. However, as its name suggests, a private cloud is a cloud infrastructure dedicated to a single organization. This is why it is sometimes referred to as the internal or corporate model.
An organization by itself could manage this type of infrastructure. It can also be handled by a service provider onsite or offsite. The server is hosted externally or onsite by the owner company. Regardless of where it is hosted, the private cloud infrastructure is maintained on a private network and utilizes software and hardware that only the owner company can access.
Private clouds are deemed more expensive than public clouds due to their acquisition and maintenance costs. However, private clouds can better address security and privacy concerns that organizations face today.
This model of cloud deployment is available to the general public. With this type of model, data resides in third-party servers. Service providers essentially own the server infrastructure, and users don’t need to purchase and maintain their hardware. They can thus ensure high availability.
Cloud providers offer their platform either for free or on a subscription over the internet. Users can scale resources as they deem fit. The public cloud cost is usually lower since there’s no capital expenditure involved.
Public clouds are typically used for application development, testing, email services, and file exchange. They are recommended for companies with low privacy concerns. Popular examples of the public cloud deployment are Amazon Elastic Compute Cloud (Amazon EC2), Microsoft Azure, IBM Cloud, Heroku, and Google App Engine.
A hybrid cloud utilizes a combination of two or more cloud infrastructures (public, private, or community). The different types of infrastructure are connected securely over the internet via a virtual private network or dedicated private channel.
This deployment model enables users to scale their infrastructure rapidly when they need more resources to run applications. It allows users to mix and match the features of the various cloud infrastructure to meet their requirements. An example is when an e-commerce store needs more capacity during the holiday season.
Another example is when a company balances its load by placing sensitive workloads on a private cloud and locating less sensitive workloads on a public cloud. This way, the company can protect and control access to its critical assets in a cost-effective manner.
This deployment technique, also known as cloud bursting, basically utilizes a private cloud as its primary cloud for saving data and proprietary applications. When demand increases, the private cloud infrastructure may not cope with its current capacity. A public cloud’s computing resources then supplement it, so the company won’t have to buy new servers and other infrastructure to meet the higher traffic volume.
A community cloud infrastructure is shared by several distinct organizations forming a community. This community is bound by shared concerns, such as policies, mission, security requirements, and compliance. The multi-tenant cloud platform may be managed by the owner organization or by a third-party provider, either on-premise or off-premises.
In essence, the community cloud is a private cloud that works just like a public cloud. Examples of entities that use a community cloud are universities engaged in research and police departments that share computing resources and projects. Users typically hail from the same field and industry. Access to this type of cloud is limited only to community members who share the cost of the service.
One of the main advantages of using the community cloud deployment model is scalability at a cost distributed among organizations. Despite the shared space, the system is highly flexible. Each organization can configure access controls and allocate resources as demand shifts. Organizations can have peace of mind knowing that they are secure and compliant with industry regulations, with fellow organizations from the group sharing the responsibility of ensuring compliance. Decision-making is also a collaborative process.
Some instances require more than one or two types of cloud deployments to meet a company’s computing needs. In this case, several cloud computing and storage models are incorporated in a single heterogeneous architecture. A multi-cloud environment essentially combines a private cloud with many public cloud platforms. This arrangement is more varied and tailored to each organization’s IT infrastructure requirements.
The advantage of a multi-cloud model is flexibility. For instance, a marketing department may have different cloud computing demands compared to other departments inside a company. By using a multi-cloud architecture, the company can opt for multiple public cloud environments to address the department’s evolving needs, especially when performing separate tasks.
Multi-cloud environments can bring IT costs down, allowing companies to leverage various cloud providers. Companies are not reliant or locked into one vendor. Organizations can also meet their objectives without expanding or overhauling their existing infrastructure.
Many companies are struggling to keep up with the demands of providing fast, reliable, and secure services to their users. Indeed, growing pains are associated with increased power and storage capabilities for one’s IT infrastructure. There is, however, an option: instead of building out or expanding your infrastructure, your company can turn to cloud computing. Cloud computing providers offer solutions at affordable costs. Your company can save up to 30% by moving to the cloud.
Cloud computing comes in three main service models that address different business requirements. These are Infrastructure as a Service (IaaS), Software as a Service (SaaS), and Platform as a Service (PaaS). They refer to the three ways to describe how you can utilize the cloud for your enterprise.
With this service model, the cloud provider offers and manages applications over the internet; your organization is relieved of the duty of managing its software, infrastructure, data availability, and security. Simply put, you don’t have to install and run applications on your workstations. The applications are web-based and can be accessed by logging into an account online via any device, as long as there is an internet connection. All your employees are provided personalized logins assigned with their privileges.
SaaS services are typically billed based on factors like the number of users, usage, storage capacity, and processed transactions. Usually, SaaS platforms charge users based on a subscription model, with a fixed recurring monthly fee. You know what to expect as to how much to pay, and there are no hidden charges.
Infrastructure as a service (IaaS) refers to resources such as networks, storage facilities, virtual private servers, and processing power acquired on-demand over the internet. Users are charged on a pay-as-you-go model, billed based on their consumption over a time period.
IaaS provides businesses with cloud-based alternatives, keeping them from shelling out money on costly onsite resources. The maintenance of on-premise IT infrastructure could dent a company’s budget, apart from being labor-intensive. That’s because on-premise IT infrastructure requires a massive investment in physical hardware. In addition to this, a company would need to tap external IT contractors to keep the hardware in tip-top shape.
When it comes to IaaS, you no longer have to invest in expensive hardware. You only need to purchase what you need when you need it and scale your resources as your business expands. Besides, you have control over your infrastructure and have the choice to oversee your IaaS platforms. IaaS platform providers offer ongoing support as well.
A Platform as a Service (PaaS) vendor offers infrastructure and software services over the internet. Often, the target users take advantage of PaaS services to build applications. The market for this service usually comprises developers.
By using PaaS, developers don’t need to start from scratch when building applications, saving time and money. Businesses often opt for this type of service as they don’t have to invest much money and effort in creating unique applications.
PaaS platforms are accessible to several users; are customizable; utilize virtualization capabilities, and run seamlessly. Examples of PaaS include AWS Elastic Beanstalk, Google App Engine, OpenShift, Windows Azure, and Heroku.
Cloud computing presents many benefits to your enterprise. It enables you to set up a virtual office that offers you the flexibility of accessing your data whenever and wherever possible. Here are some of the advantages of cloud computing to your business:
Cloud computing leads to lower operating costs as it frees up the company from the work that comes with managing its underlying infrastructure. The cloud provider, often a managed IT services provider, completely takes over the managed components, assuming all the risks and burdens. This enables the former to focus on work that matters for their organization. It may even eliminate the need for in-house IT personnel.
In terms of figures, companies typically save between 15 to 30% of their IT costs when they migrate to the cloud. Considering that a third of a company’s budget is dedicated to cloud services, this can translate to huge savings. Working from home with cloud computing also saves companies about $10,000 per year per team member.
Cloud technologies have a direct impact on employee productivity. The applications and processes users can access through the cloud allowing them to be more efficient at their jobs. Cloud-based solutions also enable users to collaborate and communicate efficiently, share information and work with colleagues. A survey by Frost & Sullivan found that companies investing in such technologies boosted productivity by up to 400%.
Today, users are frequently saving their files in the cloud. The redundancy offered by cloud providers enables users to access relevant files whenever and wherever they want. Users don’t have to worry about their computers and phones crashing. They only need to log into the cloud to obtain their files and documents.
The issue of data security is an inevitable topic in cloud computing. It’s understandable for users and companies, in general, to give thought to cloud security. After all, the cloud servers where your files are stored are not under your control. The truth is, your data is much safer on the cloud than on your computer. It is because cloud providers are heavily invested in robust security technologies and measures to protect your data.
The cloud is helping tackle the climate crisis that the world is facing by enabling rapid digital transformation. Moving away from legacy hardware platforms and into the cloud leads to a reduced carbon footprint. According to Accenture’s report on green cloud computing, cloud migrations result in a significant reduction of carbon emissions of about 59 million tons per year, which is equivalent to “taking 22 million cars off the road.”
Most businesses have turned to the cloud as an alternative to on-premise storage hardware and slash costs. However, the potential cost of using the cloud varies widely. There is no one answer to how to keep cloud costs under control. This section will help you understand what costs are involved, how much cloud storage typically costs, and how you can make sure that you won’t go over budget.
Generally, cloud storage solutions typically range between $5 to $25 per user per month or a flat monthly rate ranging from $2 to $50. This rate could all depend on the provider and can differ for several reasons. The number of users and purpose of the cloud storage will usually play a factor in its pricing.
Business or enterprise plans are understandably more expensive than cloud storage intended for personal use. This is because uploading a few photographs and documents to the cloud won’t take up much space compared to businesses that have a large volume of files that are saved and exchanged through the cloud.
Cloud storage providers will raise the price of the plan, depending on the number of users who are on it. The higher the number of users, the greater the volume of data that the provider will need to protect, which, in turn, adds strain to its servers. The cost can quickly add up because of this.
Also driving the cost of cloud storage up is the amount of data stored. For instance, a plan can accommodate up to 10 users with a limit imposed on the amount of data and maximum size of the files they can collectively store in the cloud.
Various factors impact the cost of enterprise cloud storage. The key cost components are capacity, operations, networking, and disaster recovery.
A significant contributor to cost is data storage capacity. Data storage refers to the data stored in your buckets. A company that wants to take advantage of the cloud’s benefits would have to host and migrate petabytes of data, which comes with tremendous costs. Rates can also be affected by the storage class of your data.
Another compounding price factor is when the data hosted is replicated across regions. For instance, if a corporation uses native cloud services, it would have to host a copy of its data in multiple locations. Each copy of this data comes with a cost.
The actions you take in cloud storage come with related costs. For example, listing objects in your bucket has associated costs. The class of operations has varied pricing, usually by the thousands or tens of thousands.
Vendors don’t treat all operation costs the same, so ensure that your cloud usage is optimized for operations costs. For instance, if you utilize your cloud storage for long-term backup of static data, you may want to prioritize capacity costs over operations costs.
Cloud storage is not all about the cost per gigabyte stored. The movement of data in and out of the cloud also generates costs for cloud users. There are usually two costs associated with the transfer of data: a per-gigabyte fee whenever servers from different domains communicate with one another and another per gigabyte cost during the migration of data over the internet.
For instance, in Amazon Web Services, you incur costs when using a public IP address. Since you don’t purchase dedicated bandwidth, you are charged for each additional data transfer for each IP address. This poses an issue if you’re in the business of creating websites where users are encouraged to download videos. It can get costly very fast every time a user plays a video, as charges will add up. In some instances, some providers will charge for egress bandwidth, which is incurred when the user is located in an area beyond the cloud storage region.
Cloud storage costs also fluctuate when you keep a backup disaster recovery (DR) or failover environment in another region or availability zone. Data traffic between domains in different regions will incur costs out of the public cloud. The majority of the companies that use a public cloud service are charged for daily transactions that involve moving data from cloud storage to on-premise storage.
It is difficult to determine accurate estimates of the cost of cloud storage, especially when it comes to large cloud providers. Comparing prices between top providers is undoubtedly no easy task for companies. There’s an entire industry dedicated to third-party cost management to provide users with a better picture of cloud storage expenses.
For instance, it is tough to obtain estimates for AWS due to extensive variables. The same can be said with Microsoft for its complex licensing options, discounting, and pricing structure. Google Cloud, meanwhile, is much easier to digest as it has a guide that breaks down its data storage rates per associated location. The pricing fluctuates based on object size, amount of data accessed, and retrieval.
Today, most cloud solutions providers offer different tiers based on the speed of each storage type. Placing data in the incorrect tier can raise costs unexpectedly. Thus, it is crucial to identify how much data should be stored in the cloud, how often it will be accessed, and how essential it is to your business.
Cloud solutions determine the pricing based on how much storage is utilized, the location of the repository, and the service type. Companies should choose the correct storage types to minimize cost. They can choose from online, near line, offline, and archive storage.
Some providers charge users monthly, so if you only have to store data for several days, a service with no minimum billable period is a good alternative.
Users may want to implement thin provisioning (TP) to lower storage costs. Thin provisioning refers to optimizing the way available space is utilized in storage area networks (SAN). It works by distributing disk storage space flexibly among users, depending on the minimum space needed by each user at any point in time.
With the thin provisioning model, overhead is kept low by allocating just enough storage space to users for their needs instead of beyond current requirements. Other benefits of TP include reduced energy consumption, lower hardware space, and heat generation.
Another way to cut expenses is to monitor public cloud usage to watch out for excess usage. Storage that is not maximized can add to costs, so make sure to delete unused data. Archive services may also bill you for early deletion, so keep that in mind.
Lastly, prevent unnecessary data movement. Don’t use public cloud storage as a primary backup location. Migrating or moving large datasets from the cloud can incur more considerable expenses. Eliminate the need to duplicate copies of repeating data to reduce the storage media requirements and improve storage utilization. Moreover, make sure that applications are configured to facilitate data transfers to lower costs in and out of the cloud.
With many office workers now working from home, having reliable cloud storage has become imperative.
Personal cloud storage began in 2007, thanks to Drew Houston. Houston got tired of losing his USB drive, leading him to develop the first-ever small business cloud storage platform, which we all come to know as Dropbox. Nowadays, consumers are spoilt for choice as they can now choose from tons of cheap or free cloud storage services. However, these services are all very different.
So how do you know which one is right for you? It depends on how much free storage space you wish to get. It’s that easy, but then that’s only half of the story. You can only get the most value out of a cloud storage service, depending on how it works for you or your enterprise. Some cloud storage solutions work better depending on the operating system and business plan.
In addition, you should also look into the credibility and reliability of your provider. Below are a few things to consider when choosing the right cloud provider for you and your business:
Before effectively choosing a suitable cloud provider, you need to better understand your specific business requirements. Rather than pitting providers against each other, you should assess each provider based on what they can do for you and how they can meet your needs. Once you’ve equipped yourself with adequate knowledge on your technical, security, service, data governance, and service management requirements, you can now efficiently vet your potential cloud provider.
The provider’s sound financial health is non-negotiable. The provider should be in a stable financial position, with more than sufficient capital to operate long-term.
The cloud provider should be a reputable company that vendors and similar enterprises trust. It should be a company you and others respect. Look into reviews about the company to find out how it fares against others in its industry.
See that you transact with providers that adhere to industry best practices and standards. Standards may help you in shortlisting potential providers. Also, find out how the supplier intends to support its efforts to adhere to such standards.
Look for suppliers with accreditations such as ISO 27001 or the government-backed Cyber Essentials Scheme for security. You can also inquire if the cloud provider is compliant with standards published by organizations such as the Open Grid Forum, the Open Cloud Consortium, the Institute of Electrical and Electronics Engineers (IEEE), and the National Institutes of Standards and Technology (NIST).
Determine whether the provider’s cloud computing architecture, standards, and services can be easily integrated with your workload and cloud management processes. Evaluate how much customization you would have to make so that your workloads can run on their platforms.
Several cloud suppliers provide complete migration services, including assistance in assessment and planning. Ensure that you understand what their support encompasses and determine who will be assigned to do what. Usually, cloud providers have the technical staff to address skills gaps in your migration teams.
However, providers won’t offer comprehensive support in some cases, which means you would have to engage a third-party one. Ask the provider for recommendations from their pool of third-party partners that specialize in your target platform.
Next is to inquire about the provider’s service development roadmap. Find out how the provider intends to innovate existing services and expansion plans. Will their roadmap meet your needs in the foreseeable future? Another crucial factor is whether the provider supports interoperability and its association with specific technologies and vendors.
Finally, you may want to examine the provider’s overall service portfolio and how they stack up against others in its space. This is especially important if you intend to use only a few key cloud service providers. You want to make sure that you work with providers that extend services that do not conflict with your requirements.
You are probably aware of your responsibilities regarding data localization and residency. As a baseline, you should be aware of the rules and regulations that apply to the personal data you manage, store and maintain.
Therefore, the provider must offer you choice and control regarding the physical and geographic location where your data will live. Moreover, the provider should inform you where their data centers are situated, although you should also take the initiative to learn about this information.
If applicable, learn more about the provider’s approaches in protecting data at rest or in motion to preserve its integrity, privacy, and authenticity. Wherever data is moving, effective data protection measures are critical, considering that data in transit is often less secure. However, know that data at rest is also a valuable target for attackers. Sensitive data should always be encrypted to prevent unauthorized access.
Lastly, gain a good understanding of what protocols the provider has in place regarding data loss and security breaches. See to it that these agree with your risk appetite and legal duties and functions.
Security should always be top-of-mind when looking for providers. It is an essential feature of the cloud that should never be neglected, so it’s critical to ask relevant questions about your unique use case, industry, and compliance requirements, especially if you are beholden to a particular framework.
Assess the cloud provider’s scale of data and system security, as well as the maturity of their security operations and processes. The provider’s security controls must be risk-driven and aid your security processes and policies. You should also obtain a thorough understanding of where your responsibilities lie and what specific areas the other party is responsible for.
Find out if user access, activities, and roles are auditable across routes. Also, obtain a clear picture of the security roles and responsibilities dictated in contracts or documentation.
Another thing to bear in mind is to check whether certifications are valid and if resource allocation is guaranteed to ensure compliance with frameworks and standards. Finally, request internal security audit and incident reports, as well as proof of remediation for any problems that may have occurred in the past.
If you’re here, then odds are you’re probably considering moving your business to the cloud. You might be looking at reducing infrastructure costs and would want to cut wasteful spending. You might also be looking at making your business more agile and competitive or want to secure your data better and have an effective disaster recovery solution. Whatever your reason is, it is essential to consider your current business requirements and where your future is headed as a company.
Working with the right cloud provider can make all the difference in helping you achieve your objectives. At ITS, we want you to get your money’s worth by ensuring that we’re the right fit for your needs. We always put our customers through a thorough technology assessment before signing them up for our services.
Are you interested in tapping us? Fill out the form to get your free tech assessment. We look forward to your business.
If you’re here, then odds are you’re probably considering moving your business to the cloud. You might be looking at reducing infrastructure costs and would want to cut wasteful spending. You might also be looking at making your business more agile and competitive or want to secure your data better and have an effective disaster recovery solution. Whatever your reason is, it is essential to consider your current business requirements and where your future is headed as a company.
Working with the right cloud provider can make all the difference in helping you achieve your objectives. At ITS, we want you to get your money’s worth by ensuring that we’re the right fit for your needs. We always put our customers through a thorough technology assessment before signing them up for our services.
Are you interested in tapping us? Fill out the form to get your free tech assessment. We look forward to your business.